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	<title>favo</title>
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	<description>Do you remember BTL? Beyond The Limitz? No? Too bad. – Oh, and I don`t tweet.</description>
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		<title>Getting older XCode installs if you need them</title>
		<link>http://favo.de/2012/03/getting-older-xcode-installs-if-you-need-them/</link>
		<comments>http://favo.de/2012/03/getting-older-xcode-installs-if-you-need-them/#comments</comments>
		<pubDate>Fri, 09 Mar 2012 17:30:42 +0000</pubDate>
		<dc:creator>favo</dc:creator>
				<category><![CDATA[Unsorted]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Download]]></category>
		<category><![CDATA[XCode]]></category>

		<guid isPermaLink="false">http://favo.asia/?p=641</guid>
		<description><![CDATA[Sometimes you need an older version of XCode because just after you simply upgraded to the latest version, you realize that some other software you are using is not yet compatible. The AppStore or Developer Center only provide the latest version to you, so what now? A little bit hidden in the not so visible [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://favo.asia/wp-content/uploads/2012/03/AppleDownloadCenter.png"  rel="lightbox[641]"><img class="alignright size-medium wp-image-642" title="Apple Download Center" src="http://favo.asia/wp-content/uploads/2012/03/AppleDownloadCenter-276x300.png" alt="" width="276" height="300" /></a>Sometimes you need an older version of XCode because just after you simply upgraded to the latest version, you realize that some other software you are using is not yet compatible.</p>
<p>The AppStore or Developer Center only provide the latest version to you, so what now?</p>
<p>A little bit hidden in the not so visible download section you can still find old versions:</p>
<p><a rel="nofollow" href="https://developer.apple.com/downloads/index.action" title="Downloads for Apple Developers"  target="_blank">https://developer.apple.com/downloads/index.action</a></p>


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		<title>V8 vs. Spidermonkey</title>
		<link>http://favo.de/2012/01/v8-vs-spidermonkey/</link>
		<comments>http://favo.de/2012/01/v8-vs-spidermonkey/#comments</comments>
		<pubDate>Fri, 27 Jan 2012 17:33:41 +0000</pubDate>
		<dc:creator>favo</dc:creator>
				<category><![CDATA[Unsorted]]></category>
		<category><![CDATA[Javascript]]></category>
		<category><![CDATA[PHP]]></category>

		<guid isPermaLink="false">http://favo.asia/?p=627</guid>
		<description><![CDATA[About a year ago I decided to go with v8js to use javascript code within php because it was so much easier to handle. Today I benchmarked a problem related to the v8 engine and just out of curiosity I ran the same test with Spidermonkey. A simple A/B Test: A = define a JS [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://favo.asia/wp-content/uploads/2010/07/2378867408_5d2ac25d2f_o.jpg"  rel="lightbox[627]"><img class="alignright size-medium wp-image-478" title="Javascript" src="http://favo.asia/wp-content/uploads/2010/07/2378867408_5d2ac25d2f_o-300x225.jpg" alt="" width="300" height="225" /></a></p>
<p>About a year ago I decided to go with v8js to use javascript code within php because it was so much easier to handle.</p>
<p>Today I benchmarked a problem related to the v8 engine and just out of curiosity I ran the same test with Spidermonkey.</p>
<p>A simple A/B Test:</p>
<ul>
<li>A = define a JS Function and call it it in a loop</li>
<li>B = define a JS Function once and call it in a loop</li>
</ul>
<p>The results for V8 were:</p>
<table border="1" cellspacing="0" cellpadding="5">
<tbody>
<tr>
<th>Runs</th>
<th>10</th>
<th>100</th>
<th>1.000</th>
<th>10.000</th>
<th>100.000</th>
</tr>
<tr>
<td>A</td>
<td>0.0048ms</td>
<td>0.0018ms</td>
<td>0.0159ms</td>
<td>0.4257ms</td>
<td>4.9063ms</td>
</tr>
<tr>
<td>B</td>
<td>0.0004ms</td>
<td>0.0011ms</td>
<td>0.0072ms</td>
<td>0.1733ms</td>
<td>1.8506ms</td>
</tr>
</tbody>
</table>
<p>It was not really surprising that the one-time-definition was faster.<br />
 I tried exact the same with Spidermonkey:</p>
<table border="1" cellspacing="0" cellpadding="5">
<tbody>
<tr>
<th>Runs</th>
<th>10</th>
<th>100</th>
<th>1.000</th>
<th>10.000</th>
<th>100.000</th>
</tr>
<tr>
<td>A</td>
<td>0.0016ms</td>
<td>0.0276ms</td>
<td>0.2141ms</td>
<td>1.8415ms</td>
<td>18.483ms</td>
</tr>
<tr>
<td>B</td>
<td>0.0011ms</td>
<td>0.0039ms</td>
<td>0.0713ms</td>
<td>0.8591ms</td>
<td>8.4125ms</td>
</tr>
</tbody>
</table>
<p><br class="spacer_" /></p>
<p>Huge difference compared to V8!</p>
<p><br class="spacer_" /></p>
<p>Here&#8217;s the test code:</p>
<p><strong>V8 Test:</strong></p>
<p><br class="spacer_" /></p>
<pre class="php"><?php
$runList = array(10, 100, 1000, 10000, 100000);
$jsFunc = 'function myTestFunc () { return {foo: "bar"}; } ';
foreach ($runList as $runs ) {
$start = mstime();
$js = new V8Js('Test');
for ( $i = $runs; $i > 0; $i-- ) {
$js->executeString($jsFunc, 'Test.Context');
$js->executeString("myTestFunc();", 'Test.Context');
}
echo "#1: " . (mstime() - $start)." ({$runs} with re-definition)";
unset($js);
$start = mstime();
$js = new V8Js('Test');
$js->executeString($jsFunc, 'Test.Context');
for ( $i = $runs; $i > 0; $i-- ) {
$js->executeString("myTestFunc();", 'Test.Context');
}
echo "#2: " . (mstime() - $start)." ({$runs} without re-definition)";
unset($js);
echo "
<hr />";
}
function mstime() {
list($usec, $sec) = explode(" ", microtime());
return ((float)$usec + (float)$sec);
}
</pre>
<p><br class="spacer_" /></p>
<p><strong>Spidermonkey Test:</strong></p>
<p><br class="spacer_" /></p>
<pre class="php"><?php
$runList = array(10, 100, 1000, 10000, 100000);
$jsFunc = 'function myTestFunc () { return {foo: "bar"}; } ';
foreach ($runList as $runs ) {
$start = mstime();
$js = new JSContext('Test');
for ( $i = $runs; $i > 0; $i-- ) {
$js->evaluateScript($jsFunc, 'Test.Context');
$js->evaluateScript("myTestFunc();", 'Test.Context');
}
echo "#1: " . (mstime() - $start)." ({$runs} with re-definition)";
unset($js);
$start = mstime();
$js = new JSContext('Test');
$js->evaluateScript($jsFunc, 'Test.Context');
for ( $i = $runs; $i > 0; $i-- ) {
$js->evaluateScript("myTestFunc();", 'Test.Context');
}
echo "#2: " . (mstime() - $start)." ({$runs} without re-definition)";
unset($js);
echo "
<hr />";
}
function mstime() {
list($usec, $sec) = explode(" ", microtime());
return ((float)$usec + (float)$sec);
}
</pre>
<p><br class="spacer_" /></p>
<p><br class="spacer_" /></p>


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		<title>iOS 5 madness</title>
		<link>http://favo.de/2011/06/621/</link>
		<comments>http://favo.de/2011/06/621/#comments</comments>
		<pubDate>Tue, 14 Jun 2011 17:14:28 +0000</pubDate>
		<dc:creator>favo</dc:creator>
				<category><![CDATA[Unsorted]]></category>
		<category><![CDATA[iOS]]></category>

		<guid isPermaLink="false">http://favo.asia/?p=621</guid>
		<description><![CDATA[I just wanted to share the following complaint: WS only captures the visible part of the web page, the rest is blank. Please fix this or I’ll have to write a scathingly negative review and give you zero stars. (Running iOS 5 developer preview.) Yours, [..] Remember: iOS 5 is just a Developer preview right [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://favo.asia/wp-content/uploads/2011/06/iStock_000008006070Small.jpg"  rel="lightbox[621]"><img class="alignright size-medium wp-image-623" title="Madness" src="http://favo.asia/wp-content/uploads/2011/06/iStock_000008006070Small-200x300.jpg" alt="" width="200" height="300" /></a>I just wanted to share the following complaint:</p>
<blockquote><p>WS only captures the visible part of the web page, the rest is blank.</p>
<p>Please fix this or I’ll have to write a scathingly negative review and give you zero stars.</p>
<p>(Running iOS 5 developer preview.)</p>
<p>Yours, [..]</p>
</blockquote>
<p>Remember: iOS 5 is just a Developer preview right now (a few days old) and scheduled to be made public in the next <strong>months</strong>.</p>


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		<title>Time Machine Interval</title>
		<link>http://favo.de/2011/01/time-machine-interval/</link>
		<comments>http://favo.de/2011/01/time-machine-interval/#comments</comments>
		<pubDate>Tue, 04 Jan 2011 11:09:58 +0000</pubDate>
		<dc:creator>favo</dc:creator>
				<category><![CDATA[Unsorted]]></category>
		<category><![CDATA[OSX]]></category>
		<category><![CDATA[Time Machine]]></category>

		<guid isPermaLink="false">http://favo.asia/?p=598</guid>
		<description><![CDATA[Time Machine is a great way to backup all files and restore to any point in time, by default it creates a new backup every hour. Normally this won&#8217;t hurt the performance but if you have many small files on your disk or huge portions of your data change very often, it will slow down [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://favo.asia/wp-content/uploads/2011/01/timemachine.png"  rel="lightbox[598]"><img class="alignright size-thumbnail wp-image-601" title="Time Machine" src="http://favo.asia/wp-content/uploads/2011/01/timemachine-300x300.png" alt="" width="150" height="150" /></a></p>
<p>Time Machine is a great way to backup all files and restore to any point in time, by default it creates a new backup every hour.</p>
<p>Normally this won&#8217;t hurt the performance but if you have many small files on your disk or huge portions of your data change very often, it will slow down the whole system.</p>
<p>You can change the intervals to reduce the slowdowns. To backup only every 6 hours, open your terminal and:</p>
<pre class="c++">sudo defaults write /System/Library/LaunchDaemons/com.apple.backupd-auto StartInterval -int 21600</pre>
<p>The interval is in seconds.</p>
<p>To setup more sophisticated schedules you can also try a free tool called <a href="http://timesoftware.free.fr/timemachineeditor/"  target="_blank">TimeMachineEditor</a> (<a href="http://timesoftware.free.fr/timemachineeditor/"  target="_blank">http://timesoftware.free.fr/timemachineeditor/</a>).</p>
<p><a href="http://favo.asia/wp-content/uploads/2011/01/TimeMachineEditor-Calendar-Intervals.png"  rel="lightbox[598]"><img class="aligncenter size-full wp-image-610" title="TimeMachineEditor Calendar Intervals" src="http://favo.asia/wp-content/uploads/2011/01/TimeMachineEditor-Calendar-Intervals.png" alt="" width="540" height="338" /></a></p>


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		<title>Archived Apps in XCode and where they are</title>
		<link>http://favo.de/2011/01/archived-apps-in-xcode-and-where-they-are/</link>
		<comments>http://favo.de/2011/01/archived-apps-in-xcode-and-where-they-are/#comments</comments>
		<pubDate>Tue, 04 Jan 2011 10:44:42 +0000</pubDate>
		<dc:creator>favo</dc:creator>
				<category><![CDATA[Unsorted]]></category>
		<category><![CDATA[Dropbox]]></category>
		<category><![CDATA[iTC]]></category>
		<category><![CDATA[XCode]]></category>

		<guid isPermaLink="false">http://favo.asia/?p=593</guid>
		<description><![CDATA[Archived Apps in XCode are a great way to submit new versions to iTunes Connect because they are automatically grouped, tagged and re-signed in the process &#8211; you don&#8217;t need to manually find the compiled App, zip it &#38; upload with the Application Loader. If you start at a new Mac without data migration, you [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://favo.asia/wp-content/uploads/2010/06/xcode.png"  rel="lightbox[593]"><img class="alignright size-medium wp-image-216" title="XCode" src="http://favo.asia/wp-content/uploads/2010/06/xcode-300x300.png" alt="" width="300" height="300" /></a>Archived Apps in XCode are a great way to submit new versions to iTunes Connect because they are automatically grouped, tagged and re-signed  in the process &#8211; you don&#8217;t need to manually find the compiled App, zip it &amp; upload with the Application Loader.</p>
<p>If you start at a new Mac without data migration, you can simply copy the folder with all archived App versions to your new users library.</p>
<p>You can find it here:</p>
<pre>/Users/<strong></strong>/Library/Application Support/Developer/Shared/Archived Applications</pre>
<p><br class="spacer_" /></p>
<p>Or, if you develop at different Macs, symlink that folder to your <a href="http://db.tt/U8ZA7Pc"  target="_blank">Dropbox</a> to have them accessible everywhere :-)</p>


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		<title>Analytics for iPad, Release 1.6</title>
		<link>http://favo.de/2010/11/analytics-for-ipad-release-1-6/</link>
		<comments>http://favo.de/2010/11/analytics-for-ipad-release-1-6/#comments</comments>
		<pubDate>Sun, 21 Nov 2010 22:26:56 +0000</pubDate>
		<dc:creator>favo</dc:creator>
				<category><![CDATA[Unsorted]]></category>
		<category><![CDATA[Analytics for iPad]]></category>

		<guid isPermaLink="false">http://favo.asia/?p=588</guid>
		<description><![CDATA[Today the 1.6 Update was submitted to Apple. Originally this update have been scheduled for the first week of November but was put on hold to be released with the iOS 4.2 version to have the least possible problems when everyone upgrades their iPad :-) It contains only a few but very cool new features: [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://favo.asia/wp-content/uploads/2010/06/AnalyticsForIPad.png"  rel="lightbox[588]"><img class="alignright size-medium wp-image-285" title="Analytics for iPad - Icon" src="http://favo.asia/wp-content/uploads/2010/06/AnalyticsForIPad-300x300.png" alt="" width="180" height="180" /></a>Today the 1.6 Update was submitted to Apple. Originally this update have been scheduled for the first week of November but was put on hold to be released with the iOS 4.2 version to have the least possible problems when everyone upgrades their iPad :-)</p>
<p>It contains only a few but very cool new features:</p>
<p><br class="spacer_" /></p>
<p><span style="text-decoration: underline;">The new features are:</span></p>
<ul>
<li>Support for Multiple Accounts – often asked for, here it comes!</li>
<li>Advanced Segments &#8211; take a better look at your reports by switching and comparing subsets of data</li>
<li>Open Reports in other Apps like iBooks – any App that supports PDF Files can receive reports for later usage</li>
<li>Print your Reports! &#8211; Support for AirPrint is now built in</li>
</ul>
<p><br class="spacer_" /></p>
<p><span style="text-decoration: underline;">Improved was the following:</span></p>
<ul>
<li>The general speed of the website listing updates and report downloads was improved</li>
<li>Goals have now names instead of numbers</li>
</ul>
<p><br class="spacer_" /></p>
<p><span style="text-decoration: underline;">Also one bugfix is included:</span></p>
<ul>
<li>Some users with special characters in their password had trouble logging in</li>
</ul>
<p><br class="spacer_" /></p>
<p>In addition to the Update of the Free Version including its Premium Upgrade, there was also a full blown premium Version submitted to the store. That version is exactly the same but meant for everyone who has disabled In-App-Purchases and can&#8217;t get the premium upgrade.</p>
<p><br class="spacer_" /></p>
<p><em>2010/12/05 – Today the update hit the store, watch out for update notices in iTunes or the App Store to get it on your iPad!</em></p>


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		<title>Detect iPad using Javascript</title>
		<link>http://favo.de/2010/09/detect-ipad-using-javascript/</link>
		<comments>http://favo.de/2010/09/detect-ipad-using-javascript/#comments</comments>
		<pubDate>Tue, 21 Sep 2010 17:40:17 +0000</pubDate>
		<dc:creator>favo</dc:creator>
				<category><![CDATA[Unsorted]]></category>
		<category><![CDATA[CSS]]></category>
		<category><![CDATA[html]]></category>
		<category><![CDATA[iOS]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[Javascript]]></category>
		<category><![CDATA[Safari]]></category>

		<guid isPermaLink="false">http://favo.asia/?p=561</guid>
		<description><![CDATA[I&#8217;ve got some people asking for a simple Javascript-Detection for iPad&#8217;s. It&#8217;s simple, just take a look at the browser identification: function isIPad() { return !!(navigator.userAgent.match(/iPad/)); } Am I iPad? Example: function isIPad() { return !!(navigator.userAgent.match(/iPad/)); } Am I iPad? It basically searches in the browser information for any occurence of &#8220;iPad&#8221; and returns true [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve got some people asking for a simple Javascript-Detection for iPad&#8217;s.<a href="http://favo.asia/wp-content/uploads/2010/07/2378867408_5d2ac25d2f_o.jpg"  rel="lightbox[561]"><img class="alignright size-medium wp-image-478" title="Javascript" src="http://favo.asia/wp-content/uploads/2010/07/2378867408_5d2ac25d2f_o-300x225.jpg" alt="" width="300" height="225" /></a></p>
<p>It&#8217;s simple, just take a look at the browser identification:</p>
<pre class="html" name="code">
 <script type="text/javascript">
function isIPad() {
 return !!(navigator.userAgent.match(/iPad/));
}
</script>
<button onclick="alert(isIPad());">Am I iPad?</button>
</pre>
<p><b>Example:</b><br />
 <script type="text/javascript">function isIPad() {
 return !!(navigator.userAgent.match(/iPad/));
}
</script><br />
<button onclick="alert(isIPad());">Am I iPad?</button></p>
<p><br class="spacer_" /></p>
<p>It basically searches in the browser information for any occurence of &#8220;iPad&#8221; and returns true if found.</p>
<p>Here&#8217;s an example of Safari&#8217;s identification on the iPad:</p>
<p><code>Mozilla/5.0 (iPad; U; CPU OS 3_2 like Mac OS X; en-us) AppleWebKit/533.17.9 (KHTML, like Gecko) Version/4.0.5 Mobile/7B367 Safari/6531.22.7</code></p>


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		<title>htty www.google.com</title>
		<link>http://favo.de/2010/09/htty-www-google-com/</link>
		<comments>http://favo.de/2010/09/htty-www-google-com/#comments</comments>
		<pubDate>Sun, 19 Sep 2010 18:46:44 +0000</pubDate>
		<dc:creator>favo</dc:creator>
				<category><![CDATA[Unsorted]]></category>
		<category><![CDATA[gem]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[ruby]]></category>
		<category><![CDATA[webserver]]></category>

		<guid isPermaLink="false">http://favo.asia/?p=554</guid>
		<description><![CDATA[I&#8217;ve just stumbled on a tweet mentioning htty while I was researching some stateless web architecture and found this: A blog entry Introducing ‘htty’, the HTTP TTY that is about a very cool console tool to &#8220;browse&#8221; the web. It allows you to connect to any webserver and take a look at what is really [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve just stumbled on a tweet mentioning htty while I was researching some stateless web architecture and found this:</p>
<p>A blog entry<a href="http://blog.nilsjonsson.com/post/1076166313/introducing-htty-the-http-tty"  target="_blank"> <em>Introducing ‘htty’, the HTTP TTY</em> </a>that is about a very cool console tool to &#8220;browse&#8221; the web. It allows you to connect to any webserver and take a look at what is really happening with your web connections.</p>
<p>It is perfect to analyze the response of your own websites or learn more about others.</p>
<p>I often have problems analyzing several forwards in tracking links because everyone uses his own tracking and AdServer, resulting for me to use telnet to do all the http requests by myself. This is the tool I was missing all the time :-)</p>
<p>Just follow the white rabbit err link ( <a href="http://blog.nilsjonsson.com/post/1076166313/introducing-htty-the-http-tty"  target="_blank">http://blog.nilsjonsson.com/post/1076166313/introducing-htty-the-http-tty</a> ) to learn more about this new &#8220;must have&#8221; for web developers ;-)</p>
<p>favo$ <strong>gem install htty</strong><br />
 [..]<br />
 <a href="http://favo.asia/wp-content/uploads/2010/09/htty1.jpg"  rel="lightbox[554]"><img class="alignnone size-full wp-image-556" title="htty - a Screenshot" src="http://favo.asia/wp-content/uploads/2010/09/htty1.jpg" alt="" width="589" height="325" /></a></p>


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		<title>Analytics for iPad, Release 1.5 + Authentification Problems</title>
		<link>http://favo.de/2010/09/analytics-for-ipad-release-1-5/</link>
		<comments>http://favo.de/2010/09/analytics-for-ipad-release-1-5/#comments</comments>
		<pubDate>Sun, 12 Sep 2010 15:04:23 +0000</pubDate>
		<dc:creator>favo</dc:creator>
				<category><![CDATA[Unsorted]]></category>
		<category><![CDATA[Analytics for iPad]]></category>

		<guid isPermaLink="false">http://favo.asia/?p=544</guid>
		<description><![CDATA[Yesterday (the 11th) a very small change in the Google Webservers broke the Authentification Handling in Analytics for iPad. The problem was on our end and is already fixed. This caused the 1.5 Update to be submitted today instead of the end of the month, having to remove some of the new features that were [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://favo.asia/wp-content/uploads/2010/09/UpdateFailed.png"  rel="lightbox[544]"><img class="alignright size-full wp-image-545" title="Update Failed" src="http://favo.asia/wp-content/uploads/2010/09/UpdateFailed.png" alt="" width="276" height="151" /></a>Yesterday (the 11th) a very small change in the Google Webservers broke the Authentification Handling in Analytics for iPad. The problem was on our end and is already fixed.</p>
<p>This caused the 1.5 Update to be submitted today instead of the end of the month, having to remove some of the new features that were originally planned for this release.</p>
<p>But it still contains some great new features! There is a new Metrics-Selection which allows you to choose which data to use in the graphs. For example: You can analyze your AdWords with bounce rates.</p>
<p>What is very exciting, is the possibility to even compare metrics in a graph! For example: Find out how the average time a user spends on your page combines with your revenue!</p>
<p><br class="spacer_" /></p>
<p>Here is the list of all the changes:</p>
<p><span style="text-decoration: underline;">New Features:</span></p>
<ul>
<li>Metric Selection: switch metrics for your graphs</li>
<li>Metric Comparison: Compare two metrics in a single graph (i.e. Average Time on Page vs. $ Index) </li>
<li>Search option for many Traffic Sources</li>
<li>Options to select all 5 Goals of all 4 Goal Sets (named Goals will follow soon, they were originally planned for this release)</li>
<li>New Option: Graph by Hour, Day, Week or Month</li>
<li>Optional: Access for up to 5 custom reports added. This functionality is enabled by default.</li>
<li>Map Overlay Reports for: US States, Americas, Asia, Europe and Oceania</li>
</ul>
<p><br class="spacer_" /></p>
<p><span style="text-decoration: underline;">Improved:</span></p>
<ul>
<li>Support for up to 10.000 websites per account added (previously 100 websites per account)</li>
<li>Quick time selection for this and last week is based on the current day instead of the last completed week</li>
<li>Quick time selection also sets the compare time, based on the selected timeframes</li>
<li>The upgrade process received its own status message</li>
<li>Small GUI improvements</li>
</ul>
<p><br class="spacer_" /></p>
<p><span style="text-decoration: underline;">Bugfix:</span></p>
<ul>
<li>A bug in the auto-Login procedure which prevents reports from being displayed</li>
<li> website names got cut off at some special characters, not displaying the complete configured name</li>
<li>If the last selected timeframe was &#8220;Today&#8221;, it is also saved and set again on the next start.</li>
<li>Broken Login with Google Analytics</li>
</ul>
<p><br class="spacer_" /></p>
<p><em>2010/07/17 – Today the update hit the store, watch out for update notices in iTunes or the App Store to get it on your iPad!</em></p>


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		<title>App Sales, What’s Hot – What’s Not – #3: “Free for one Day” Promotions</title>
		<link>http://favo.de/2010/08/app-sales-free-for-one-day-promotions/</link>
		<comments>http://favo.de/2010/08/app-sales-free-for-one-day-promotions/#comments</comments>
		<pubDate>Tue, 10 Aug 2010 10:48:12 +0000</pubDate>
		<dc:creator>favo</dc:creator>
				<category><![CDATA[Unsorted]]></category>
		<category><![CDATA[App Store]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[freeappaday]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[Micro-Expression Trainer]]></category>

		<guid isPermaLink="false">http://favo.asia/?p=533</guid>
		<description><![CDATA[This post continues my analysis of some App Store conditions. The first post can be found here: App Sales, What’s Hot – What’s Not – #1: Category Featured #3 &#8211; “Free for one Day” Promotions There is so little you can do to market your App in the App Store / in iTunes itself. Outside [...]]]></description>
			<content:encoded><![CDATA[<p>This post continues my analysis of some App Store conditions.</p>
<p>The first post can be found here: <a href="/2010/06/app-sales-category-featured/">App Sales, What’s Hot – What’s Not – #1: Category Featured</a></p>
<p><br class="spacer_" /></p>
<h1>#3 &#8211; “Free for one Day” Promotions</h1>
<p>There is so little you can do to market your App in the App Store / in iTunes itself. Outside the App Store you have some more options but less users.</p>
<p>There are Blogs, News and Promotion-Sites you can ask to blog/write/promote your App. I haven&#8217;t done the first two, but the last one I tried with FreeAppADay.com which I stumbled on by researching sales numbers by ranking positions.</p>
<p>I had two of these &#8220;Free for one Day&#8221; events, one by accident without being promoted and one with an active promotion. This helps identify the influence of such a promotion site and what you can do all by yourself.</p>
<p><br class="spacer_" /></p>
<h2>Sales before</h2>
<p>The baseline to compare everything too are the sales numbers before anything happened:</p>
<p><a href="http://favo.asia/wp-content/uploads/2010/08/FreeAppADay-WW-1.png"  rel="lightbox[533]"><img class="alignnone size-full wp-image-534" title="Free for one Day - World Wide - Before" src="http://favo.asia/wp-content/uploads/2010/08/FreeAppADay-WW-1.png" alt="" width="831" height="315" /></a></p>
<p>These are the normal up &amp; downs for a timeframe of 4 weeks.</p>
<p><br class="spacer_" /></p>
<h2>Set yourself Free</h2>
<p>There was a promotion scheduled May 31st, which the App was set to free but freeappaday did not really promote the App. Neither Newsletter, Twitter nor Frontpage News had anything mentioned about the App, but it was free on that day! Here is what happened, the same graph +4 days:</p>
<p><a href="http://favo.asia/wp-content/uploads/2010/08/FreeAppADay-WW-2.png"  rel="lightbox[533]"><img class="alignnone size-full wp-image-535" title="Free for one Day - World Wide - First Try" src="http://favo.asia/wp-content/uploads/2010/08/FreeAppADay-WW-2.png" alt="" width="819" height="313" /></a></p>
<p>6.600 more Downloads:</p>
<ul>
<li>1.000 on the evening of the first day (~6 hours)</li>
<li>5.000 on the promotion day</li>
<li>600 on the morning of the following day (~6 hours)</li>
</ul>
<p>The App moved in the Free-App-Charts to the top of its category within that day.</p>
<p><br class="spacer_" /></p>
<h2>Sales the following day</h2>
<p>Having the App on 6.600 extra iPhones and iPads should help its sales. Average sales increased by +10% after these days.</p>
<p>No need for a graph here, you can imagine +10% :-)</p>
<p><br class="spacer_" /></p>
<h2>Free for one Day, with Promotion</h2>
<p>The App was prepared exactly the same way about 6 weeks later and was sent to:</p>
<ul>
<li>13.000+ Twitter Followers</li>
<li>20.000+ Newsletter Subscribers</li>
<li>Put on the Front Page of freeappaday.com</li>
<li>…and was announced to be the first Opening App for the new iPad Category</li>
</ul>
<p>The results were nearly the same:</p>
<ul>
<li>700 Downloads on the evening of the first day (~10 hours)</li>
<li>4.000 Downloads on the promotion day</li>
<li>600 Downloads on the morning of the following day (~10 hours)</li>
</ul>
<p>= 5.300 Downloads, thats about 1.300 less compared to the free day 6 weeks earlier.</p>
<p>The App moved again in the Free-App-Charts to the top of its category within that day.</p>
<p><br class="spacer_" /></p>
<h2>Why was the promotion less successful?</h2>
<p>I have a Google Alert on the App&#8217;s name which made me aware of some websites that monitor price changes of Apps. These seem to have a very large user base that can be accessed very easily, if your App costs several dollars and drops down to zero.</p>
<p>My guess is, that the first try in May got all these users that were looking on these monitoring websites. The second try got all the users of freeappday.com and the ones looking on these &#8220;monitoring sites&#8221;. Someone can only guess how the users are divided between the two sources, my guess is 50/50.</p>
<p><br class="spacer_" /></p>
<h2>Sales the following day</h2>
<p>Having the App on 5.300 (this makes a total of 11.900) extra iPhones and iPads should help its sales again.  Average sales increased again by +10% after these days.</p>
<p>But: There was a big difference on the second day, the App went back to $3.99. In contrast to the first try, there were more people actually buying the App on that day, the revenue increased +70%. This could mean that there are more people willing to buy an App on freeappaday.com than on the &#8220;monitoring sites&#8221;.</p>
<p><a href="http://favo.asia/wp-content/uploads/2010/08/FreeAppADay-WW-3.png"  rel="lightbox[533]"><img class="alignnone size-full wp-image-536" title="Free for one Day - World Wide - Second Try - Revenue" src="http://favo.asia/wp-content/uploads/2010/08/FreeAppADay-WW-3.png" alt="" width="731" height="272" /></a></p>
<p><br class="spacer_" /></p>
<p><br class="spacer_" /></p>
<h2>One month later</h2>
<p>The sales decreased slowly in the following weeks and stabilized on nearly the same niveau before both Free-Days. The effect wasn&#8217;t permanent but this is basically because the App was not one you will show your friends or talk about it very often. If an App is more viral that could be a jump-start to get it on track :-)</p>
<p><br class="spacer_" /></p>
<h2>Conclusion</h2>
<p>What I didn&#8217;t say, is that freeappaday.com wants $1.200 for their promotion ($600 for &#8220;new&#8221; developers) and requires you to promote their website in your App description on the day your App is free.</p>
<p>So the conclusion I come to, is that you might not need such promotion portals. You can get the same number if users very easily for free if you just set your pricing to free and wait for these &#8220;monitoring sites&#8221; to catch it on the iTunes RSS feeds. Depending on your pricing on the previous days, you should get the same results as being on such a &#8220;free for one day&#8221; promotion portal.</p>


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